Case Studies

Real telecom operators.
Real business impact.

Telecoms / Congo (Brazzaville)

MTN Congo

Core Products & Bundles Marketing

From manual campaign setup to scalable bundle optimization.

+40.5% Conversion Rate

Reduced Cost per Acquisition

50+ Variations tested

Telecoms / Ivory Coast

Digital Marketing & Banner Optimization

From opinion-led creative decisions to data-driven optimization.

+19.82% Conversion Rate

Increased Engagement Rate

80+ Banner Variations tested

Telecoms / Algeria

Digital Products & VAS Marketing

From manual campaigns to scalable experimentation.

+30.4% Conversion Rate

High Spend Efficiency

100+ Variations tested

The GLG process

Generate

Create strategic content and variations for your audience.

Assess

Understand what resonates, tracks and performs across channels.

Recommend

Get intelligent advice that turns data insights into clear next steps.

Deploy

Activate and continuously optimise across channels.

Get in touch with us and see how GLG can help you achieve measurable results in your market.